Brand1
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Strategy · Identity · Guidelines
We ran our own method on ourselves before anyone else.
Digital brand experience
Your brand, wherever it is clicked, tapped or spoken to.
Brand1, a brand and creative studio, designs digital brand experiences: brand websites, design systems and the brand inside apps and AI assistants, built by your developers.
Websites, design systems and the brand inside apps and assistants. We design; your developers build.
From 2027
More and more of a brand lives on screens and in conversation. We design the websites, the design systems and the way your digital assistants speak, then hand everything to the team who builds it.
Brand website design and design systems
- Brand websites and microsites
- Design systems
- The brand inside apps and products
- Voice and personality for assistants
- Brand in commerce and email
Digital brand experience at a glance
From 2027- What it is
- The design of a brand on screens and in conversation: websites, design systems, product interfaces and assistant voice.
- Who it is for
- Brand, marketing and product teams with in-house or partner developers.
- How long
- Quoted per project, usually 6 to 16 weeks. Available from 2027.
- How AI is used
- Design tokens come straight from Brand Source, so AI tools and developers use the same colour, type and voice rules.
- What you keep
- A design system, site or product designs ready to build, and a written voice for your assistants.
Digital deliverables
What you leave with- 01
A design system
Colour, type and spacing that come straight from your brand.
- 02
Site or product designs
Designed by us, built and run by your developers.
- 03
A voice for your assistants
How your chat and voice assistants sound, written down.
How to start
All ways to startQuoted per project, usually 6 to 16 weeks.
Price sheet on request. Every quote is scoped to your brief. Request the price sheet
FAQ
Digital brand experience: questions, answered
What is a digital brand experience?
A digital brand experience is how a brand looks, sounds and behaves wherever it is clicked, tapped or spoken to: the website, the app, email, commerce and chat or voice assistants. Brand1 designs these from the same brand system as everything else, so the experience on screen feels as considered and recognisable as the logo.
What is a design system and why does a brand need one?
A design system is a shared library of colour, type, spacing, components and rules that teams use to build digital products. It keeps every page and screen consistent and makes new work faster. Brand1 builds design systems directly from the brand identity, so the website, app and AI tools all speak the same visual language.
Does Brand1 build websites?
Brand1 designs websites and design systems; your developers or build partner build and run them. We provide designs, design tokens, components and guidance, and review the build for brand accuracy. This keeps your technology choices and hosting in your hands. Digital projects are quoted per scope, usually 6 to 16 weeks, from 2027.
How does a brand sound inside an AI assistant?
It sounds the way it has been written down. Brand1 defines a conversational voice for chat and voice assistants, with personality, vocabulary, example replies and rules for what never to say, and stores it in Brand Source. Assistants and AI tools then connect to it directly, rather than guessing from a style guide.